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La Meccanica is a manufacturing company that has been operating for sixty years in the construction of machinery and systems for the production of pellets for stoves and for animal feed. Installed in 60 countries with 28 agents and distributors, it has 8 offices around the world. It has a team of specialized technicians who intervene directly at the customer's site.
thanks to the reduction of information exchange and search times and to the real-time monitoring of activities
thanks to the use of a single platform to work
allowing people to socialize, build relationships and feel part of company life
The challenge
When La Meccanica turned to us, its first need was to organize all the information relating to the relationship with customers and simplify commercial management, which took place through processes organised with spreadsheets and with management tools, as Daniele Rebellato, ICT Manager at La Meccanica, told us:
“With our management system we had a customer archive that was functional for issuing and printing invoices, but we often found ourselves with duplicate information and errors and our applications often made the data unshareable”
The ambition was to make the data accessible to external interlocutors , such as sales agents or external maintenance workers, who work mainly in the field and need to have, anywhere and with any device, access to information functional to their work.
“The problem was that we had different tools, used by different interlocutors, to communicate the same data” explains Rebellato “Before Interacta we used tools that were ineffective for our purpose: with the use of Skype, Whatsapp and email, there was no shared collector that allowed us to make the collected data usable. Before, for example, it happened that for a single project, we were forced to consult about two thousand emails, which required a lot of effort and time.
Another need that La Meccanica immediately expressed was to have the possibility of monitoring the activities of the technicians on the field in real time. The actual knowledge of the work carried out had until then been entrusted only to a very few people, the only ones in possession of the useful data, who transmitted the information only afterwards.
“We needed to monitor technical activity by creating a history of interventions ,” explained Rebellato. “ The difficulty in finding information on the activities carried out at the customers’ premises depended on the complexity of communication between technical resources and the offices and was due to the lack of adequate tools.”
With Interacta, La Meccanica has adopted a unique, easy-to-use process management and communication system that can unify and track information. This has immediately simplified commercial management processes by making customer information available to both external and internal operators, with geographic subdivision: customer data becomes digital, shared and structurally organized.
“Interacta has made individual customer information accessible, so operators can, through the app, check the complete situation of their customers, current orders, opportunities and lead generation,” said Rebellato. “Thanks to Interacta, with dashboards that integrate vertically with our database, we offer our resources the possibility of having a clear picture of the situation . ”
The problem of monitoring technical activities has also been solved with Interacta, making it possible in real time. Sharing the work done in the field, also facilitated by the possibility of inserting photos and videos in the posts, allows for total traceability and visibility and control are obtained over the problems that can affect the correct performance of activities on a daily basis.
“With Interacta we can build the history of each technical intervention, thanks to a single tool that has enough information to make better decisions,” Rebellato said. “By reading the data mart we work with certain and recorded data, through a direct and effective consultation.”
La Meccanica quickly understood the potential of Interacta and its flexibility, thus expanding its use in different areas and responding to other needs, such as improving internal communication . Rebellato reveals that:
“With Interacta we have also solved the problems related to internal communication that was previously heterogeneous there too. People interact with the internal digital bulletin board via the Interacta app and have a single tool available to receive and access all the information, news and institutional communications, but not only that we also exchange information on the soccer tournaments we do and so on”
A tool that allows people to socialize, create relationships and feel involved in company life, but also to better spread knowledge, as Daniele Rebellato's words still testify:
“Thanks to Interacta, we have also created what can be defined as the company Wiki, the internal multimedia “library”, where everyone can find, for example, the manufacturing procedures, in-depth information on certain topics, on materials and a know-how that is normally the heritage of only specific and highly specialized people. With Interacta, we have managed to bring this knowledge to the rest of the staff so that everyone can better understand their company and how to achieve results.”
“The biggest advantages that Interacta has brought are essentially the optimization of the times for the exchange of information and the normalization of data” Daniele Rebellato summarizes the advantages and the results that La Meccanica has obtained thanks to Interacta and continues “We asked for a tool to solve the CRM part, instead we found a tool that gave us the possibility of having all types of information flow into the same place”
Commercial agents, maintainers, technical assistants and operators use Interacta to exchange information, through a single platform where all internal and external business communication flows together, according to clear and simple processes.
The ability to consult data uniformly and in real time offers as a business advantage the ability to make better choices based on accurate information, i.e., certain and recorded data, improving the decision-making processes of each resource.
“With Interacta we were able to concentrate information in a single tool, with the possibility of consulting data immediately and above all of tracking them”, he concludes “In this way productivity has increased by approximately 70%”.
Uniform sharing of information and standardization of communication processes and the possibility of digitizing all resources, including technical ones directly on the field
Never again without Interacta because the opportunities it offers are numerous and stimulate the imagination for future ideas. To quote Daniele Rebellato: “Our resources would be angry if they could no longer use Interacta from one day to the next!”
Productivity increased by 70% thanks to the reduction of information exchange and search times, greater control and real-time monitoring of activities, decision making based on reliable and comparable data.
“With Interacta we were able to concentrate information in a single tool, allowing our team to consult data swiftly and, above all, to track what was going on. Productivity has increased by 70%”.
ICT Manager
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